The perpetually ripped Tim McGraw announced that he is partnering with Snap Fitness to design a line of fitness clubs called TRU MAV Signature Clubs.

“Fitness and healthy living are a key part of my music and life, which is why I want to encourage you to leave your comfort zone and get fit,” said Tim, in part, in an Instagram post.

Excited to announce that I’ll be partnering with @snapfitness to create a line of TRU MAV Fitness signature clubs. Fitness and healthy living are a key part of my music and life, which is why I want to encourage you to leave your comfort zone and get fit!

A post shared by Tim McGraw (@thetimmcgraw) on Aug 23, 2017 at 7:05am PDT

Tim also chatted with Men’s Fitness about his new endeavor, saying that the Snap partnership appealed to him because they shared the same passion for fitness.

“About seven or eight years ago I really got back into [working out], and tried to get my health back together like I wanted it,” said Tim. “When I really got serious about fitness, I thought it would be a cool world to be in. The biggest impact I could have was with people who already knew what they were doing. Snap shared the same passions that I had, and the space that they had and the way that they handled their space was something that was really appealing to me.

“I’m designing the Signature Club—it’s like a Snap Club, with different touches to it that I’ll be involved in. Roger Yuan, who’s been my trainer for probably five or six years now, will also be working with me to design some concepts and some different workouts that really can be beneficial to people in a functional way.”